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Here we will talk about how to upgrade to Google Analytics 4. Google Analytics is the service that enables you to monitor any kind of traffic and event that is connected to your channels. Now, they put forward a new and upgraded property named Read More
It’s a widespread assumption that B2B content is monotonous. Instead of implementing someone else’s suggestion, a B2B company’s success is more commonly ascribed to their B2B content marketing strategy. The reason for this is simple: what operates for one company may not function for the other, and content assists a client make a solid first impression while researching a product. Among tRead More
It’s never been easier to make compelling social video content. With YouTube Enhancements, its new- and free- video editor integrated into the platform, you have a wealth of video processing options open before you even click upload. Here’s what you should know about using Enhancements to create better digital marketing videos.
As the digital world keeps changing over the years, trends come and go, with businesses constantly trying to keep up. That’s why understanding content marketing at its core is crucial for your overall digital marketing strategy. Hence, here are the five key insights to improve your content marketing in 2022.
Content marketing is a digital marketing technique that focuses on offering valuable content at various customer touchpoints. Through content marketing, you can create business opportunities, build brand image and capture an engaged, ready-t0-buy audience. According to a research report by SRead More
From advertising to direct emails, there is no lack of marketing tools that e-commerce businesses can draw on to reach consumers and boost sales. But there’s nothing quite like video; 78% of video marketers say video has directly helped increase sales. Read More
Affordable prices. No commute. Learning at comfort. The advantages of eLearning are enough to outweigh any form of traditional education. In fact, at any place where training is required, and not just in educational institutes, eLearning has established itself as a mainstream way of learning. So, if you are thinking about developing an eLearning course of your own, the masRead More
Chances are, you already know how important guest posts are. They are a fantastic way to attract attention to your brand and move up on search engine results pages. But, this is only going to be true if you are able to write original guest posts. The truth is, there is a lot of content out there on the internet that is rewritten or simply repeats the same information. What youRead More
Here’s an interesting comparison for you: Outdated content is like a hit song that everybody forgot about three weeks after the label release. Yes, even great content can lose visitors within months after publication if it becomes irrelevant, or if another, better piece pops up and gets Google’s attention. Why does that happen? Simple: “Keeping it fresh” is the mantra of Google forRead More
The current market is dedicated to satisfying the needs of the consumers. There’s a constant race among sellers and manufacturers to meet these expectations, forcing businesses of all sizes to create stellar online experiences for their audience. And at the center of this experience is your website. The primary objective of any search engine is to provide an outstanding user experience (UX),Read More
The short answer to this question is yes. Content is important for SEO (search engine optimization) and the two go hand in hand. If you want your website to appear in the search results and drive traffic to your website, you will need to continuously create high-quality and optimized content. Without content, the search engines do not have enough information to index your websiRead More
Search engines are getting smarter. So much so, that the artificial intelligence (AI) built into Google and other search giants isn’t only picking up your keywords but also understanding nuance. The objective of search engines has historically been to serve the most relevant information to users, and with advanced search engine intelligence, search results are becoming more tailored to theRead More