Did you know that 90% of information transmitted to the brain is visual? According to research done by 3M Corporation, an American multinational conglomerate specialising in healthcare, consumer goods and worker safety, “The brain processes visual information 60,000 times faster than text.” It means 40% of people respond better to an image than a thousand words. This astounding n

As the world of remote work evolves, so does the concept of teamwork. Welcome to the exciting realm of hybrid teams, where the blend of remote and in-office talent comes together to create magic. If you’re leading a digital marketing agency with a hybrid team, this article is your roadmap to success. In this guide, we’ll explore the dynamics of hybrid teams and uncover th

Over the past decade, the dynamic digital marketing field has skyrocketed, showing no signs of slowing down. The world is now hyper-connected; digital channels have become the go-to way for digital marketers to connect with their customers. Just think about it for a second. We

As a founder, you’re probably always on the lookout for the next best thing that’s going to help you raise money. The 70-20-10 method can not only help boost performance but can also transform your ROI. Those who have used this method usually outperform their competition by a margin of 10-20%. It’s often called the ‘rule of innovation,’ but it’s more of a rule of

Ever wondered what an agency partner program is and how it could supercharge your marketing agency’s growth? In essence, an agency partner program, particularly in the SaaS realm, is a strategic alliance where your agency partners with a SaaS company to mutually benefit from shared resources and clients.

Read More

Software as a Service (SaaS) businesses thrive on innovation and speed to stand out. The fortune business insights data shows that the SaaS market touched $251.17 billion in 2022 and is expected to hit $883.34 billion by 2029 at a CAGR of 19.7%. SaaS companies seek customer attention to convert prospects into paying clients and keep them loyal to their service.

What is SaaS customer success

Read More

In the realm of marketing, where countless brands are vying for consumers' attention, the power of storytelling has emerged as a formidable tool to captivate audiences and forge lasting connections. Storytelling, with its ability to engage emotions, create relatable experiences, and convey brand values, has become an integral component of successful marketing strategies. This article explores the

Whether your goal is to raise brand awareness, drive website traffic, generate leads, or improve sales, a well-executed digital marketing strategy may help you get there. With the ever-changing nature of marketing technology and consumer behavior, it is critical to have a strategic plan of action if you are a digital marketer. You will be able to accurately develop, implement

Creators and agencies essentially exist in a type of symbiosis. Creators need to work with agencies to connect them with brands for sponsorship, while agencies rely on creators to extend the reach of their brand clients.  These partnerships are rapidly growing more popular, too, as we found in our recent Creator Survey that 40% of creators not only signed more brand deals in