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Web Design 5 Website Design Trends That Are Changing the Game in 2022

The internet is rapidly growing and continually evolving, making it challenging to keep up with the latest trends. Websites are a perfect example. Fifteen years ago, we could have never guessed the importance of building and designing a website for a business. Yet today, it is essential for a business’s success to keep up with trends and platforms. If your priority is to g

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Email Marketing Using Segmentation to Optimize Email Campaigns

How many unread marketing emails live in your spam? According to the Data & Marketing Association (DMA), just 13% of people say over half the emails they receive are useful. Despite this (rather bleak) statistic, email marketing is still an effective channel to nurture leads and increase conversions, generating one of the  Read More

Digital MarketingMobile Marketing Top App Store Optimisation (ASO) Agencies to Drive Downloads in 2022

App store optimisation agencies help you get more search traffic and target installs from app stores. They solve many problems in the mobile application market as the number of mobile apps is increasing day by day.  With this increase, a competitive environment arises between the app owners. They can gain an advantage with processes similar to optimizing websites for mobile ap

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Web Design 4 Best Website Builder Tools for Food & Beverage Industry

Do you need a website where you can take online orders or a place just to share information about your restaurant? Maybe a platform to make online reservations? Whatever your answer is, it is clear that you need a restaurant website builder solution. Read More

Social Media Marketing Instagram Trends You Need to Know in 2022

Since its launch in 2010, Instagram has grown from a humble photo-sharing app to an essential tool for business growth and digital marketing. With over one billion people using Instagram each month, utilizing Instagram’s reach for business is an essential strategy for success. However, the continuously evolving nature of social media and its fast-paced trends can be overwh

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Digital MarketingSEO Grow Your Business: How to Optimise Your SEM Campaign?

For the past two years, digital transformation has become a hot topic. Many companies have successfully transformed themselves thanks to the digital marketing grant, while others are still struggling to figure out the world of online business and digital marketing. Since digital marketing has been expanding, it is only natural that there are many things to consider. Apart from

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SEO Creating an SEO Strategy for Your eCommerce Brand

If you're opening an eCommerce store or a website, and you ask for advice, all you'll hear is - work on your SEO! And trust us, it really is that important. But what is SEO? How does it work? How do you actually create an SEO strategy for your business? What benefits does it have? Well, you've come to the right place.  Read More

SEO Essential on-page SEO techniques

On-page SEO allows Google to understand what your website is all about. In turn, that improves ranking, which leads to better and more organic traffic.  Google constantly updates and changes its algorithms because it aims to create one of the smartest search engines in the world. 

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Social Media Marketing How to Use Social Media in Your Career and Business

Social media is making its way into the hearts of many brands and businesses today. What used to be termed  “a time-waster” and “a distraction” now helps many enterprises in growing Twitter followers, Instagram followers, and Facebook too, to boost their online presence. As the days go by, social media keeps proving

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Digital Marketing Five Reasons Why Mobile Apps Fail and How to Avoid Them

We all know what app failure means. Perhaps the most telling statistic regarding app success points to its rarity. A recent study shows that 0.5% of consumer apps and 13% of business apps are successful. So does this mean starting an app for your business is a futile exercise? Not really. Apps are

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SEO What Should a Good SEO Process Look Like?

Would you say you had a good SEO process in place for your business? If you are not sure or the answer is no, now is the time to make adjustments. Search engine optimization is becoming even more important in the age of technology and where more customers are turning to Google to find the products and services they need. You want to make sure that you are at the top of the resu

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SEO 7 SEO Myths and the Truths Behind Them

Search engine optimization (SEO) is one of the best digital marketing methods you can use to grow your website traffic and sales. But SEO is harder to execute than most strategies. It’s a time-consuming and ongoing task, with countless myths and misinformation surrounding it. Buying into these misconceptions and building your strategies around them can lead to wasted efforts. So, let’s l

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