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SEO How to Update Your SEO Strategy to Rank on Page 1

Is your website ranking in Google’s top 10 results for your target keywords? According to HubSpot, 75% of searchers never go past the first page of search results. This means it is critical to evaluate your current SEO rankings and work on a new updated strategy.

What is SEO Strategy?

A search engine optimization (SEO) strategy is the pr

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SEO How to Promote an App with a Minimum Budget?

There are many different ways to promote an app. The article briefly explains the ways and best practices. Content marketing can work wonders, but the result isn’t immediate as you may start to track it at least six months later. The sooner you start blogging, the better. Even before the release, you should have a website with a news section, links to social media, and a m

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SEO Domain Name SEO Value: What to Focus on While Picking One

Domain name is one of the first things that businesses register when getting started. Finding the right domain name that matches your goals and covers the dimension of your business can be a tricky part. In the digital marketing market, we are often asked by our clients, “Does domain name helps SEO?” or “How to pick a domain name for SEO?”. Well, it is a business decisi

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SEO 5 Tips for Designing a Logo for Your Online Store

Today, it is very easy to open an e-commerce store and start selling online. Thanks to platforms like Shopify, BigCommerce, and 3dcart, anyone can launch a store. However, this low barrier to entry means that most e-commerce niches are very competitive, with many brands selling similar products at similar price points and using similar themes. So, in a world where everyone i

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SEO 6 Proven Link Building Strategies Using Content Marketing that Drives Backlinks

Link building is one of the most challenging aspects of SEO. However, it has a huge impact on your website’s SERP rankings. Time and again, almost every ranking factor study shows the importance of links.  Simply defined, link building is the process of increasing the number and quality of inbound links to a webpage to boost search e

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SEO 9 Email Marketing Mistakes To Avoid In 2020

Email marketing still heavily dominates most companies’ digital marketing strategy and with good reason. 81% of SMBs rely on email as their primary customer acquisition channel, and 80% for retention. As email marketing has become an integral part of everyday business, having a solid game plan whenever you send out an email to thousands of subscribers is the first step if you

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SEO 4 Ideas for Keeping Your Website Relevant

Whether you are planning to increase brand awareness or grow your sales numbers, it can be difficult to achieve your goals without a well-thought-out website. Your audience expects nothing less than a website that has all the information they need to make the right purchasing decisions. That being said, the way people use websites for learning more about the products they

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SEO What Is Social Media Marketing for Online Business

Social media marketing is the process of leveraging social media networks to interact with prospects and increase traffic to a website. Social media marketing centres on getting the attention of your target audience and forging a meaningful connection. While social media can be used to directly promote products and discounts, it is not an effective means to connect with new

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SEO SEO tips for non-profit organizations

SEO is important for every website that wants to attract traffic. SEO for non-profits, in that regard, isn’t that different from SEO for other businesses. For non-profits -often struggling to make ends meet- it can be a cheap and effective way of attracting traffic. Making sure your website is findable in the search engines increases the chance that people will find their way to your non-profit

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SEO 5 Benefits of SEO Services for Shopify Stores

Shopify is known as one of the world’s leading eCommerce platforms for many reasons. For instance, Shopify boasts a myriad of user-friendly features that help people build their very own online stores with ease. Not to mention, you can sell your merchandise on Shopify and redirect potential customers from other digital channels like social media. To maximise your use of Sh

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SEO 8 Best Local SEO Tips for the 2020 Holidays

“No place like home for the holidays.” This will be the refrain for the majority of your customers as we reach 2020’s peak shopping season. We can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to connect up with customers who will be traveling less and seeking ways to celebrate at home. R

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SEO How Can You Scale Your Content Marketing Strategy?

In modern marketing, content is the heart of everything – whether you’re considering the optimization of your website or building promotional strategies for PPC ad campaigns, content is what’s going to get you there.  Blogs, articles, PR campaigns, social media captions, website content, guest posts, emails and much more – these are all different forms of content marke

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