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Email Marketing How to Create an Email Marketing Calendar in 2022

How many batch and blast marketing emails do you get in a day? More importantly, how often do you mark all of them as “read” without actually reading them? Naturally, you don’t want to be just another brand that clutters your customers’ inboxes. So how then can you cut through the noise and ultimately increase your open and click-through rates? There are two things that determine a s

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SEO 7 Ways to Increase Ecommerce Website Traffic

The e-commerce industry went through a dramatic increase over the last two years. According to Statista, the global e-commerce sales of 3.35 trillion USD from 2019 grew up to 4.93 trillion USD in 2021 and are expected to reach 5.54 trillion USD by the end of this year. This increase in global e-commerce sales is possible due to a change in customer behavior. Since more and more

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Content Marketing How to Write a Guest Post That Is Original

Chances are, you already know how important guest posts are. They are a fantastic way to attract attention to your brand and move up on search engine results pages. But, this is only going to be true if you are able to write original guest posts. The truth is, there is a lot of content out there on the internet that is rewritten or simply repeats the same information. What you

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Web Design 5 Website Design Trends That Are Changing the Game in 2022

The internet is rapidly growing and continually evolving, making it challenging to keep up with the latest trends. Websites are a perfect example. Fifteen years ago, we could have never guessed the importance of building and designing a website for a business. Yet today, it is essential for a business’s success to keep up with trends and platforms. If your priority is to g

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Email Marketing Using Segmentation to Optimize Email Campaigns

How many unread marketing emails live in your spam? According to the Data & Marketing Association (DMA), just 13% of people say over half the emails they receive are useful. Despite this (rather bleak) statistic, email marketing is still an effective channel to nurture leads and increase conversions, generating one of the  Read More

Digital MarketingMobile Marketing Top App Store Optimisation (ASO) Agencies to Drive Downloads in 2022

App store optimisation agencies help you get more search traffic and target installs from app stores. They solve many problems in the mobile application market as the number of mobile apps is increasing day by day.  With this increase, a competitive environment arises between the app owners. They can gain an advantage with processes similar to optimizing websites for mobile ap

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Web Design 4 Best Website Builder Tools for Food & Beverage Industry

Do you need a website where you can take online orders or a place just to share information about your restaurant? Maybe a platform to make online reservations? Whatever your answer is, it is clear that you need a restaurant website builder solution. Read More

Social Media Marketing Instagram Trends You Need to Know in 2022

Since its launch in 2010, Instagram has grown from a humble photo-sharing app to an essential tool for business growth and digital marketing. With over one billion people using Instagram each month, utilizing Instagram’s reach for business is an essential strategy for success. However, the continuously evolving nature of social media and its fast-paced trends can be overwh

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Digital MarketingSEO Grow Your Business: How to Optimise Your SEM Campaign?

For the past two years, digital transformation has become a hot topic. Many companies have successfully transformed themselves thanks to the digital marketing grant, while others are still struggling to figure out the world of online business and digital marketing. Since digital marketing has been expanding, it is only natural that there are many things to consider. Apart from

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SEO Creating an SEO Strategy for Your eCommerce Brand

If you're opening an eCommerce store or a website, and you ask for advice, all you'll hear is - work on your SEO! And trust us, it really is that important. But what is SEO? How does it work? How do you actually create an SEO strategy for your business? What benefits does it have? Well, you've come to the right place.  Read More

SEO Essential on-page SEO techniques

On-page SEO allows Google to understand what your website is all about. In turn, that improves ranking, which leads to better and more organic traffic.  Google constantly updates and changes its algorithms because it aims to create one of the smartest search engines in the world. 

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Social Media Marketing How to Use Social Media in Your Career and Business

Social media is making its way into the hearts of many brands and businesses today. What used to be termed  “a time-waster” and “a distraction” now helps many enterprises in growing Twitter followers, Instagram followers, and Facebook too, to boost their online presence. As the days go by, social media keeps proving

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