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Social Media Marketing
9 Practical Ways To Leverage Pinterest To Expand Your Instagram Audience In 2021
Instagram is now a key element for many businesses’ marketing strategy, which is why knowing how to grow your Instagram using Pinterest has such a high importance. Many brands’ social presence is reliant on being able to get more followers on Instagram to drive profitable traffic to landing pages, grow conversions, and create an engaged, loyal audience. Getting more Instagr
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SEO
SEO vs PPC – Understand the Difference in Impact and Contribution Margin
Both organic and paid marketing efforts can benefit your company, but as your needs evolve, so should your strategies. Every business can benefit from a mixed tactic, and some of the core elements of each are fundamental to successful marketing. For example, there are many organic search engine optimization strategies’ that are really just standard practice. These are fundame
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Web Design
11 Web Design Trends to Power Up Your Website in 2021
Website composition patterns are continually evolving. Simultaneously, there are some mainstream styles that just will not disappear – like the pervasive moderation and vivid level delineations that we’ve been seeing for quite a while.
Content Marketing
Content Refreshing: How to Get More Traffic by Updating Old Content
The kind of content you publish on your website can make or break its performance in global search engines such as Google and Bing. Based on recent data, 92% of marketers have reported content as a valuable business asset, with 56% planning to spend more on content i
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Digital Marketing
Google Announces a Privacy-Focused Strategy Following Recent Controversies
Following recent controversies in 2020, Google has announced plans to create a privacy-focused web, which is equally non-invasive of user history and supports the work of advertisers and publishers. Most recently, Google pledged to render third-party cookies
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SEO
Best Free SERP Checker & Tracker Tools in 2021
If you want to rank higher and get more organic traffic to your website, free SERP checker tools are the great ones to help your rankings in the search engines. Let’s look at what a SERP is and why a SERP checker tool is vital for your business. SERP checker tools are essential to get an insight which websites are ranking at search engine results and Google rankings for the k
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Digital Marketing
21 B2B E-Commerce Trends For 2021
B2B is a paradoxical sector: while it fosters ingenious innovations, in certain respects it is also stuck in its old ways. Despite its spectacular economic growth, B2B e-commerce comes off as dated in terms of online presence compared to B2C. The accelerated shifts in marketing trends and altered customer expectations have made 2021 a turning point. What changes can we expect?
SEO
A Complete Guide to Local SEO: Best Strategies for 2021
The goal of every small business is to gain a sizable customer base. With search engine optimisation (SEO), you can reach that goal by achieving better web visibility to attract potential customers. Fortunately, there are many types of SEO services in Singapore, and one of them is local SEO.
Content MarketingDigital Marketing
The Art of Creating Winning Video Content for Social Media
According to recent stats and performance sheets, it is video content that runs the SMM. By 2022, online videos will account for 82% of all Internet traffic. It is no wonder that 80% of marketers surveyed would like to create video content if they had the time and money. And we would say that th
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SEO
How to Get Benefit From Link Building for SEO?
Google and other search engines continue to use links as one of the top-ranking factors. Search Engines evaluates content quality based on links – and they discover new content through them. An interesting link profile is what Google looks for when determining whether a piece of content is worthwhile or not, since it is a sign of success. It is also mentioned in many sourc
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SEO
What are Internal Links in SEO? Why Do You Need to Use Them?
Internal Links are hypertext links which lead to various domains within the domain that they exist on. Generally, internal links point to a different page within the same website. Internal links are helpful for building site architecture and spreading link equity. It is crucial to use internal links in SEO practice since Google uses internal links to discover new content on you
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