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SEO Building a fully integrated platform

As CMSs have continued to grow and mature, one of the key areas users look to these systems for is integration with other technology platforms throughout their business. A DXP is a relatively recent construct, born in part from the CMS and WCM tools of previous years. Today’s DXP is a set of integrated technologies, based on a common platform, that provide audiences with consistent, secure, and

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SEO The benefits of open source, explained

The history of open source software dates back to at least the early 1980s and is rooted in the free software movement led by computer scientist Richard Stallman. At its core, open source is a type of software in which source code is released under a license that grants users the right to study, change, and distribute it freely, as they see fit. While open source has long been a darling of star

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SEO A beginner’s guide to selling on Instagram

Instagram has become one of the top social networks used by consumers to discover, research, and talk about new products. Businesses around the world, from big brands to startups and local mom-and-pop shops, know it and they’re already taking advantage to drive sales and results with Instagram. So, if you have an active presence on this popular social network and want to turn your fans and

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SEO Today’s enterprise challenge

Enterprise businesses have been using systems that resemble today’s DXPs longer than most other companies. Complicated, often cumbersome software used for building websites and integrating marketing automation from those sites is not a new phenomenon for the Fortune 500. What’s changed is that while those businesses were getting larger, and adding complexity to their internal, proprietary,

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SEO The evolution of content management.

For more than two decades, software providers have been creating platforms that allow us to build and maintain content on the Internet. While the early options were rudimentary, many of these content or customer experience management tools have become part of large, legacy systems that rely on data from multiple sources outside the CMS to truly deliver value. This has had a huge impact on organiz

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SEO HOW TO CREATE A SUCCESSFUL DATA PROTECTION PROGRAM

01. Introduction The key to a good data protection program is to be meticulous and follow the steps below. However, we must remember that organizations are changing entities, so the real success in carrying out a data protection program will be to keep track of it, in order to always keep it updated. For example, If employees need to k

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SEO 14 easy ways to refresh and update your website

Even if your website is performing well, it will need refreshing every now and then to ensure it works well, it looks appealing and gives you the best chance of converting your visitors. Technology and customer expectations change quickly online so it’s important to keep up with the latest developments and trends and avoid lagging behind your competitors. It pays to refresh your website an

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SEO LIST-BUILDING LANDING PAGE BLUEPRINT

POINT-BY-POINT BREAKDOWN Trust Builder #1 | Your company logo goes here. Trust Builder #2 | Your Facebook “like” button showing how many “likes” your page has. Provides social proof “above the fold” on the landing page. Trust Builder #3 | Your company’s address (provides

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SEO LIST BUILDING BLUEPRINT

This is the EXACT Step-By-Step Process we used to generate over 4 million leads and more than $100 million in sales. Better still, it’s a REPEATABLE system we were able to apply in market after market, successfully entering 23 different niches as diverse as Scrabble Tile Jewelry, Orchid Care, Memory Improvement, Business Consulting and Golf Instruction. It’s also the system we have been

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SEO Free Social Media Marketing Tools

Looking to do more with less on social media? You’re not alone. Try one of these free tools that thousands of marketers and agencies use to improve their social media marketing results.

AdsReport Ad Reporting

Analyze the performance of your Facebook ad accounts as well as your indi

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SEO 22 seriously productive things you now have time to do at home during coronavirus lockdown

Many of us are guilty of saying the phrase “one day” when it comes to doing odd jobs around the house or trying something new. Now that Surrey is on lockdown and we are spending more time at home, there could not be a better time to start ticking things off your "to-do list". From finally sorting out the paperwork that has been piling up into a small mountain, to cleaning the oven whic

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SEO Facebook is giving free ads to the World Health Organization to fight COVID-19 misinformation

Facebook is providing the World Health Organization (WHO) with free ad space in response to COVID-19, the disease caused by the novel coronavirus. In a post on Tuesday, CEO Mark Zuckerberg announced that the social network is providing WHO with “as many free ads as they need” for outreach related to the outbreak. It’s also providing “ad credits” to other organizations an

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