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Web Design
11 Web Design Trends to Power Up Your Website in 2021
Website composition patterns are continually evolving. Simultaneously, there are some mainstream styles that just will not disappear – like the pervasive moderation and vivid level delineations that we’ve been seeing for quite a while.
Content Marketing
Content Refreshing: How to Get More Traffic by Updating Old Content
The kind of content you publish on your website can make or break its performance in global search engines such as Google and Bing. Based on recent data, 92% of marketers have reported content as a valuable business asset, with 56% planning to spend more on content i
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Digital Marketing
Google Announces a Privacy-Focused Strategy Following Recent Controversies
Following recent controversies in 2020, Google has announced plans to create a privacy-focused web, which is equally non-invasive of user history and supports the work of advertisers and publishers. Most recently, Google pledged to render third-party cookies
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SEO
Best Free SERP Checker & Tracker Tools in 2021
If you want to rank higher and get more organic traffic to your website, free SERP checker tools are the great ones to help your rankings in the search engines. Let’s look at what a SERP is and why a SERP checker tool is vital for your business. SERP checker tools are essential to get an insight which websites are ranking at search engine results and Google rankings for the k
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Digital Marketing
21 B2B E-Commerce Trends For 2021
B2B is a paradoxical sector: while it fosters ingenious innovations, in certain respects it is also stuck in its old ways. Despite its spectacular economic growth, B2B e-commerce comes off as dated in terms of online presence compared to B2C. The accelerated shifts in marketing trends and altered customer expectations have made 2021 a turning point. What changes can we expect?
SEO
A Complete Guide to Local SEO: Best Strategies for 2021
The goal of every small business is to gain a sizable customer base. With search engine optimisation (SEO), you can reach that goal by achieving better web visibility to attract potential customers. Fortunately, there are many types of SEO services in Singapore, and one of them is local SEO.
Content MarketingDigital Marketing
The Art of Creating Winning Video Content for Social Media
According to recent stats and performance sheets, it is video content that runs the SMM. By 2022, online videos will account for 82% of all Internet traffic. It is no wonder that 80% of marketers surveyed would like to create video content if they had the time and money. And we would say that th
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SEO
How to Get Benefit From Link Building for SEO?
Google and other search engines continue to use links as one of the top-ranking factors. Search Engines evaluates content quality based on links – and they discover new content through them. An interesting link profile is what Google looks for when determining whether a piece of content is worthwhile or not, since it is a sign of success. It is also mentioned in many sourc
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SEO
What are Internal Links in SEO? Why Do You Need to Use Them?
Internal Links are hypertext links which lead to various domains within the domain that they exist on. Generally, internal links point to a different page within the same website. Internal links are helpful for building site architecture and spreading link equity. It is crucial to use internal links in SEO practice since Google uses internal links to discover new content on you
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Photography
What is commercial photography anyway?
Commercial photography is the use of images to help advertise your business for the use in sales, marketing, packaging and income-generating materials. One of the most important aspects of establishing an attractive brand is to clearly convey who you are and what your business is. Commercial photography is a very broad term and there are many different categories that can help to promote your work
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Web Design
Why Having a Website Is Important In 2021
2020 was a good year to learn about the importance of having a digital presence. Businesses that operated brick-and-mortar stores found themselves in a tight spot. Social distancing and stay-at-home orders made it impossible for people to visit such locations. Customers had no choice but to turn to the digital space for purchases. Many businesses had to shift to the online space to reach custom
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Content MarketingWeb Design
How Web Design Impacts Content Marketing in 2021?
Website design and content marketing work together hand in hand. If one is strong and the other is weak, your message will not engage your audience and therefore will not bring in new business. Here is a guide to get your web design and content cohesive and the trends that your brand needs to work on for success in 2021.